LALPHA

LALPHA

LALPHA

LALPHA

LALPHA

LALPHA

LALPHA is an outdoor brand born from a long-established company, Swallow Industry, founded over 70 years ago in Tsubame-Sanjo, known as a manufacturing town. LALPHA is a coined word that combines "LIFE" and "+ALPHA". Using traditional metalworking techniques cultivated over many years, they create products that allow people to feel closer to nature in their daily lives and to enjoy nature more in the outdoors.


What is LALPHA's craftsmanship?

LIFE + ALPHA

The usual living room, the view from the window…. It is the nature that we suddenly miss in our daily lives. LALPHA’s products enrich the lives of people who wish to feel closer to nature in various everyday situations.

Originally, Swallow Industry has been manufacturing products for snow damage prevention and solar system mounting brackets for residential use in Niigata, where it snows heavily. The company is based in Tsubame-Sanjo, a town known for its craftsmanship. The LALPHA products produced by this long-established company feature many fine innovations that make using tools fun. And it is this ingenuity that gives them a different kind of enjoyment in everyday life and a sense of security that makes you want to use them all the time in the outdoors.

They continue to take on the challenge of developing a wide range of products, from cutlery and tables to tents, believing that products that enrich indoor time and make outdoor playtime even more enjoyable are the “+alpha” products that enrich people’s lives.

Brand's Signature Gear

ORICHALCUM PRO

This product was born out of the desire to have fire scissors that are easy to use at campfires and to make them an exciting item to take with you. These are the ultimate fire scissors, capable of grabbing, holding, and pulling something out. They have a spring to support the opening and closing motion, making it easy to grab firewood. By attaching a hook, not only grabbing, but also lifting and pulling-out motions become possible. The motif is an ancient Greek and Roman sword design, making this product both playful and practical.