Kawarime
An original brand developed by Randonnee, a media brand that supports women who enjoy nature in their own way. With the concept of "finding an inspiration to enjoy mountains and nature in your own way," the brand produces items that are a little different from items from various manufacturers and outdoor brands, and that emphasize thoughtfulness, comfort when you wear them, and exciting feelings.
What is Kawarime's craftsmanship?
To be a brand that invites people to travel to the mountains to feel the change of seasons.
The change of seasons is a time when many women are affected by nature in various ways and often feel ill, have mood swings, or become a bit depressed. In the mountains and in nature, however, the change of seasons is the time when we can find moments of budding and blooming of new plants and the gradation of leaves on trees that color the surface of the mountains beautifully.
Kawarime items were created to support such women’s mood swings, and to help them not miss out on the beautiful moments woven by nature.
Because the brand is created by a media that has been working with women who love mountain travel for many years, it has a slightly different perspective from other brands, and is sprinkled with a commitment to expressing thoughtfulness, comfort, and excitement when worn.
Brand's Signature Gear
Linen-like light dress
This is a collaboration item with outdoor fasion creator Yuri Yosumi, who wanted a dress you can wear in the mountains, in town, or on a trip. The material, a combination of quick-drying Tetoron (polyester) and rayon, has a silky feel like washed linen and feels good on the skin even when sweating. It is also wrinkle-resistant even when folded small, making it an excellent travel piece.
